Cinema Marketing Group

Ice Rink Advertising

Reach Local Communities Through Ice Rinks

Ice rinks are lively, high-traffic hubs for families, athletes, and community members of all ages. From early morning practices to weekend tournaments, they offer a unique opportunity to connect your brand with a loyal, engaged audience. With repeated visits and long dwell times, ice rink advertising delivers consistent, meaningful impressions.

Ice rinks attract dedicated, repeat visitors who spend 1 to 2+ hours per visit attending:

a red graphic of a hockey player skating.

Hockey Games and Camps

A red graphic silhouette of a figure skater.

Figure Skating & Free Skating

A red graphic silhouette of an ice skate.

Learn-to-Skate Programs

A red graphic of a party streamer.

Parties & Community Events

Advertising Options

Dasher-Board

High-impact, on-the-ice exposure with multiple impressions per event. These eye-level placements along the rink boards keep your brand front and center for players, spectators, and anyone using the rink.

Browse examples of real client ads in our slideshow below. Click on any image to enlarge and see how businesses have creatively used this space to stand out.

Zamboni

Be the exclusive advertiser on the ice resurfacer, gaining attention every game. As the Zamboni makes its rounds, all eyes are on the ice—and your brand.  See a sample of Zamboni advertising in motion in the video below. It’s a memorable and dynamic way to keep your business top-of-mind.

Banner Advertising

Banner ads are a great way to showcase your business around high-traffic areas of the rink.  These large-format displays grab attention before, during, and after events—making your brand part of the full rink experience.  See a few examples of real client ads in our gallery below. Click on any image to enlarge and see how businesses have creatively used impactful banners to stand out!

CMG's Ice Rink Locations

CMG’s ice rink advertising spans local rinks across Massachusetts.  Check out our map to see where your business could be featured.

Why CMG?

CMG’s ice rink advertising solutions provide businesses with consistent brand exposure while supporting local sports and community events. It’s a smart, cost-effective way to build awareness and goodwill in the communities that matter most to you.

Ice Rink Advertising Specifications

Dasher-Board

Size: 96″ x 29″

Files: Files to be received in ready-to-print format – Illustrator, AI, EPS, vector graphics

Email the finished work to: sales@cmgslides.com

Zamboni

Your business gets a full wrap of this Zamboni.  Please call for more information.

Get Started Today

Ready to put your brand on the ice? Ice rink advertising is local, high-impact, and built for visibility. Click below to learn how you can reserve your space and connect with your community.